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Rigby & Peller Bra Fit



Here at St B we cannot stress enough the importance of a well-fitting bra and regular bra fittings, particularly for women who have big boobs. In addition to the basic comfort factors, you need to have the foundations right in order for your clothes to hang properly.

The difference a great fitting bra makes just to your general appearance is reason enough to go and get measured but, for those of us who wear large cup sizes, it can mean so much more.

We know from experience – both personal and that our customers have shared with us – how being expertly assessed to find the right fit for your shape and size can be revolutionary in terms of confidence, posture and, in some cases, rediscovering your waistline that was there along but was just hidden due to wearing the wrong sized bra!


We consulted our friends at Rigby & Peller (of PrimaDonna), the luxury lingerie brand established in 1939, whose boutiques are synonymous with discreet, premium glamour, and official Royal Warrant holders since 1960, about exactly what goes on at a lingerie styling session. These women know all about DD+ cup bras from a range of brands including PrimaDonna and Empreinte, as well as their own label – so much so, they don’t even need to use tape measures! – and were kind enough to share their insights with us.

Here, Rowan, a fabulous lingerie stylist from Rigby & Peller’s Bow Lane boutique in the City of London, takes our beautiful model, Joyce, who wears between a 30 E and a 30 G cup depending on the brand and cut (as the video explains), through a session especially filmed for the Saint Bustier blog.